Influencing behavior takes many forms. Giving a people a way
out is often one of the better, long term solutions. The theory goes if you can
provide an acceptable alternative behavior that benefits the audience and
supports your goals & objectives, you ought to try it.
The article on combat flip-flops (see: http://gizmodo.com/two-ex-army-rangers-believe-flip-flops-and-sarongs-will-1687822266,
which is also the photo source) presents a pretty compelling argument.
PSYOP working in tandem with Civil Affairs and PAO would
support these efforts and help turn insurgents into productive citizens.
Which leads perhaps to a more interesting question and that
is – should the mission of PSYOP be expanded to include occupational and
business training? PSYOP (MISO) Teams are in the best position to work face to
face with local populations. While training foreign citizens has traditionally
been the purview of Special Forces, perhaps the time has come to split that
function out of SF and into a ‘gentler’ force thereby enabling SF to
concentrate on more appropriate missions.
Reader comments encouraged.